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PUREBLADE™
The ultimate in performance and feel.

The Opportunity

We sought to reduce weight and improve performance with two types of carbon fiber, strategically used on separate faces of the blade.

The Results

A LIGHTER BLADE 18K fiber on the back of the blade removes unnecessary weight resulting in a more balanced hockey stick.

3K CARBON FIBER ON THE FRONT Specifically tuned 3K carbon fiber is used on the front face of the blade. This provides increased puck feel and performance where it is needed most.